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Question 1: How important are mats to an establishment?

Many of your customers would be interested to learn the facts below. In addition to promoting a brand or enhancing a company’s image, mats also promote cleanliness and safety.

  • The estimated cost of finding and removing a pound of dirt from a building is $600. (ISSA)
  • One square yard of carpet can accumulate one pound of dirt in a week - twice that in inclement weather
  • 70 to 80% of dust, grime, and dirt in a building are tracked in from the outside on people's feet permanently damaging floors and carpets. (Institute of Industrial Launderers)
  • 91% of shoppers selected a store based on its appearance. (Progressive Grocer)
  • Without effective entrance matting, as few as 1,500 people can remove 42% of the finish from a floor. (3M)
  • The average cost of a slip related injury exceeds $12,000. (Wausau Insurance Co.)
  • Over 30% of worker injuries are slip related. (Wausau Ins. Co.)
  • In the USA each year, an average of 7.75 claims per 1-million supermarket customers are filed due to slip and fall incidents. (Foodmarketing Institute)

After considering the facts above, it is easy to see how having the most effective matting possible can easily save money, save time, increase floor safety, and effectively promote a brand image.

Question 2: How do I determine the best mat for the application?

Go to the Marketing section of our website. We have a mat placement guide that notes which items are used in certain applications. Also, each item’s product page on our website notes numerous Suggested Uses and ideal applications.

Question 3: Is there a mat season?

Yes! Mats are in season from January 1st through December 31st. No matter the season, there are always opportunities to increase your mat sales!

Question 4: What are four things an entrance mat should do?

Soil is everywhere. It is a part of the earth we live on and managing it is a vital part of our everyday existence. Today's emphasis on Green Cleaning and the impact of a building’s cleanliness on individual health makes soil management even more important. Experts are recommending a minimum of 10-12 feet of quality matting products at entrances as part of a Green Cleaning program. At the heart of soil management is the concept of prevention - prevention of contaminants from entering a building. 85% of all soil enters a building on the feet of building occupants. Of this, at least, 80% is dry soil and the rest is oily. The dry soil can range from large particles to powder-like dust. Over the years, many products have been developed and sold to help keep soil at the door and out of the building. The International Sanitary Supply Association (ISSA) has estimated that it costs $600 to find and remove one pound of soil after it has been allowed to enter an average building. This cost is primarily labor. Since entrance mats stop and contain soil and water, it is obvious that removing soil from a mat can be less expensive than removing it from a building since the soil is concentrated in a localized area.

Entrance mats may also be scraper mats that provide the first line of defense against soil. Scraper mats should always be used with other entrance mats that will provide wiping properties to remove fine soil and water from feet.


Surprisingly, not all entrance mats are designed to do this. The most effective mats provide a combination of scraping and wiping to stop the maximum amount of contaminants.


The most effective entrance mats are designed to provide a place for soil and water to go to for storage. It is important that the storage be designed for maximum storage and ease of removal when the mat is cleaned. It is important that the mat provide a way for soil and water to be contained so they cannot spread to the surrounding floor . Contaminants that flow off the sides of a mat cause damage and can lead to slip/fall dangers. Mats with flat borders do not provide the necessary containment for best performance. Higher performance mats provide a dam that will hold the soil and water for removal during cleaning.


This capability is best accomplished by a Bi-level construction that provides an upper surface for walking and a lower area where soil and water are stored until removed by cleaning. The amount of soil that a mat allows to be reattached to shoes is directly related to the construction of the mat. High performance mats utilize this permanent rubber reinforced Bi-level construction, thereby, trapping large quantities of moisture and dirt, minimizing the effects of soil and water being tracked further into the facility. Low performance mats such as those with non-reinforced ribbed or cut pile face yarn alone will not hold up under foot pressure and will crush in a short period of time, thus allowing more water and dirt to reattach to shoes and be tracked into respective facilities. A permanently rubber reinforced Bi-level construction extends the performance life of a mat reducing the need to dispose of mats frequently.


The bottom of a mat should be slip-resistant to minimize movement on the floor when it is walked on. Also any water on the mat should be contained in a reservoir below the traffic surface to prevent moisture on flooring surface adjacent to the mat that can cause slip/fall incidents. Rubber-backed mats provide a better slip resistance than vinyl-backed mats. Rubber-backed mats do not curl, as vinyl mats do, thus reducing trip and fall exposure. Some rubber-backed mats have cleated surfaces on the bottom that further enhances non-skid properties and allows moisture to dry from underneath the mat.

Question 5: Why should I start selling anti-fatigue mats?

Anti-fatigue mats are an ideal product for workers who spend time on their feet. Whether you need a logo mat to promote a brand while customers stand in line or a non-logo mat for behind the counter, Logo Ad Mats, LLC has a vast selection of anti-fatigue mats that can meet your needs.

Non-Logo Anti-Fatigue Mats:

Logo Ad Mats, LLC has a great variety of non-logo anti-fatigue mats including HogHeaven™ Rubber, HogHeaven™ Fashion, HogHeaven™ Plush, HogHeaven™ Confetti, HogHeaven™ Marble Top, Comfort Flow™, Comfort Scrape™, Complete Comfort™, Cushion Max™, and more!

Logo Anti-Fatigue Mats:

Logo Ad Mats, LLC has a great variety of anti-fatigue logo mats including our HogHeaven™ Impressions and Cushion Max™ Impressions!

Our anti-fatigue mats work wonders for foot, leg, and lower back pain. It has been shown that workers are not as tired and perform better when standing on anti-fatigue mats. Often times, the potential applications for the anti-fatigue products are overlooked and a lot of business is lost because the sales rep did not think to ask about anti-fatigue mats. Everyone knows that factories use anti-fatigue mats at workstations, but there are limitless opportunities in the commercial sector. Below are some good applications for anti-fatigue mats.


Hotels are a great place for anti-fatigue mats. Potential applications include the reception desk and concierge desk. A good product to suggest for this area is the HogHeaven™ Impressions or the HogHeaven™ Plush. You can offer them a product that not only feels great to stand on, but also has a beautiful surface that will not detract from the hotels appearance.

Retail/Grocery/Department Stores:

Grocery stores and other large retailers have employees standing all day at checkout stands. Carpet top and rubber top anti-fatigue mats are both great fits for this application. Just think about the number of cash registers in your area and you can get an idea of the opportunities for all HogHeaven™ mats, Complete Comfort™ mats, and more. Grocery stores are also good prospects for Comfort Flow™ mats in their Deli and Butcher shops.


Banks can use many anti-fatigue mats because they have tellers standing in one place all throughout the day. Banks can also appreciate the different anti-fatigue options that do not look industrial. Offer the HogHeaven™ Fashion or HogHeaven™ Marble Top for a more refined look. For areas in front of the counter, you can always suggest a Cushion Max™ Impressions or a HogHeaven™ Impressions with the bank’s logo! This is a great way to build a brand while customers wait in comfort in a teller’s line.


Schools and restaurants are also potential applications for anti-fatigue mats, especially in the kitchen areas. The Comfort Flow™ mats are great for food service areas because they are lightweight, grease proof, and have a low profile. Another great option would be our Cushion Max™ or Complete Comfort™!

Question 6: Are Logo Ad Mats, LLC mats anti-static or static dissipative? What is the difference?

Yes! Logo Ad Mats, LLC offers numerous items that are anti-static or static dissipative. Static dissipative means that the mat can eliminate static charges when they come in contact with the mat. Anti-static means the mat will not cause static charges to be generated. Static dissipative mats are anti-static also since they eliminate the charges as they are generated.

Question 7: Do mats from Logo Ad Mats, LLC meet ADA requirements?

Yes! Our company is aware of the ADA legislations and our mats meet or exceed these recommendations and intent of the ADA. Also, many of our mats have been certified slip-resistant by the National Floor Safety Institute.

The Americans with Disabilities Act notes:

Section 4.5.1

“Ground and floor surfaces along accessible routes and in accessible rooms and spaces including floors, walks, stairs, and curb ramps, shall be stable, firm, slip-resistant...”

Section 4.5.2

“...Changes in level between 1/4 inch and 1/2 inch shall be beveled with a slope no greater than 1:2...”

Section 4.5.3

“...Maximum pile thickness (height) shall be 1/2 inch...”

Section 4.5.3

“If carpet or carpet tile is used on a ground or floor surface, then it shall be securely attached... Exposed edges of carpet shall be fastened to floor surfaces and have trim along the entire length of the exposed edge.”

Logo Ad Mats, LLC provides mats that have a stable, firm, skid-resistant surface. By design, our mats meet the change in level, pile height and Static Coefficient of Friction requirements of the ADA. Our mats help collect and contain the dirt, grit, and moisture that could otherwise contribute to slip and fall accidents.

Question 8: Are any of your mats certified Slip Resistant by the National Floor Safety Institute?

Yes, we have numerous items that are certified Slip Resistant by the National Floor Safety Institute. Please see below for a list of items.

Before a product is certified as Slip Resistant, it is subjected to a rigorous series of tests:

Phase 1 Testing

Our mats were submitted to the NFSI for laboratory for testing with the Universal Walkway Tester (UWT). The mats were wet tested for Static Coefficient of Friction (SCOF) under NFSI 101A guidelines. After meeting the NFSI standard for slip resistance, they were eligible for Phase 2 Testing.

Phase 2 Testing

Under Phase 2 testing, the mats were installed in a real world application for a minimum of thirty days. They were exposed to the same demands as that of the application including commercial traffic loads, exposure to cleaning agents, spills, etc. After the test period has expired, the mats were cleaned and wet-tested for SCOF. Once the mats met the NFSI's minimum acceptable level of slip resistance, they were classified as "High-Traction" and were NFSI certified.

This is just another indication that Logo Mats, LLC is leading the industry with the highest performing, most innovative, and now the safest mats available.

NFSI Certified Mats:

  • Airflex™
  • Brush Hog™
  • ColorStar™
  • ColorStar™ Crunch
  • Comfort Flow™
  • Comfort Scrape™
  • DigiPrint™
  • DigiPrint HD™
  • Floor Impressions™
  • Happy Feet™ Grip Surface
  • Happy Feet™ Texture Surface
  • HogHeaven™
  • HogHeaven™ Confetti
  • HogHeaven™ Fashion
  • HogHeaven™ Impressions
  • HogHeaven™ Plush
  • Safety Scrape™
  • SuperScrape™
  • SuperScrape™ Impressions
  • Traction Hog™
  • Traction Tread™
  • TriGrip™
  • Waterhog™ Classic/Premier - all versions
  • Waterhog™ Masterpiece Select

Question 9: Are there recommended backing types for different floor covering surfaces?

Yes, Logo Ad Mats, LLC offers two different backing types that will best suit your needs.

The first backing type is referred to as “Cleated” backing. Cleated backed mats have small “grippers” all across the rubber backing. The Cleated backing performs best on carpeted surfaces because the small grippers adhere to the carpet flooring. The cleated backing helps the mats stay in place in high traffic, carpeted areas.

The second backing type is referred to as “Smooth” backing. Smooth backed mats have a flat, smooth surface across the rubber backing. The Smooth backing performs best on hard surfaces such as tile, marble, etc. The smooth backing helps the mats stay in place in high traffic, hard-surfaced areas.

Question 10: Do you have samples available for certain products?

Yes! We have mini mats for the majority of our logo mat products. Our mini mats are approximately the size of a sheet of paper. They have random logos or color swatches on them. For most non-logo products, we have a chain set or small swatch.

Question 11: How do I set up an account with Logo Ad Mats, LLC?

You can email or call our customer service department and they will email you a link to fill out your company's information. Once that is completed you will receive an automatic email informing you that your account has been set up in our system.

Question 12: How do I place an order?

To place an order, please email your purchase order to our Order Entry Department at  This email address is being protected from spambots. You need JavaScript enabled to view it. Please send your artwork to  This email address is being protected from spambots. You need JavaScript enabled to view it. We will begin processing your order right away and you will typically receive a virtual proof within 24 hours.

Question 13: How do I send artwork via email to request a free virtual proof sketch?

We are happy to create free virtual proof sketches so both your customer and you can see the logo on our logo mats!

Please email your art file to  This email address is being protected from spambots. You need JavaScript enabled to view it. and be certain to note the product type and size you are interested in ordering. We typically aim to return virtual proofs within 24 hours of receipt of the art file, product type and requested size.

Question 14: How long does it take to receive a virtual proof?

Typically, we aim to return virtual proofs within 24 hours after receiving the artwork and the order. If there any special requests that would delay the virtual proof, you will be notified by someone in the Art Department.

Question 15: What if I have an art file that is too large to email?

If an art file is too large to email, we do have a free website where you can upload your file and have it sent to us. To request assistance with large file transfers please call or email Logo Ad Mats at This email address is being protected from spambots. You need JavaScript enabled to view it. .

Please always enter  This email address is being protected from spambots. You need JavaScript enabled to view it. in the "friend's email" field. Also, in the comment field, please include your company name, purchase order number, desired product and size.

Question 16: Is there a set-up charge for new art proofs?

No, Logo Ad Mats, LLC does not charge any set-up fees. This is a free service we extend.

We also do not charge for virtual artwork proof sketches or revisions.

Question 17: Does Logo Ad Mats, LLC have any existing logos to choose from?

Yes! On our website, www.logomatsllc.com, we have a logo database of over 1,000,000 different logo images. You can search by design name or design number.

Question 18: How do I approve my proof?

Approving your proof is easy! Simply reply to the email you received with your proof and indicate that the design has been approved; or you may print out your proof, sign it and fax it back to us at 888.608.8747.

Question 19: How long does it take to produce my mat?

Our standard lead time for logo and non-logo mats is 5 business days. We send orders into production only after receipt of any artwork approval and/or pre-payment. Certain products, such as Flocked Olefin, Waterhog Sculpture and Eco Berber Roll Goods, or designs with special PMS colors require additional production time. Once the order is sent into production, you should receive an emailed Order Confirmation. This email should note the estimated shipping date. We strive to produce and ship each order as quickly as possible.

Question 20: Do you charge any rush fees?

There are no extra fees for a rush in production. Our standard lead time for logo and non-logo mats is 5 business days. We can always check with our production staff to see if we can produce your order in a faster time frame however expedited shipping may be required.

Question 21: Are you able to drop ship orders?

Yes, drop shipping is available. For split shipments, please add $14.00 (P) per location. There are no additional charges for drop shipping to the same location.

F.O.B. Factory. We reserve the right to ship by the most beneficial means of transportation. Smaller orders will be shipped via FedEx or UPS Ground, and larger orders will be shipped via truck line carriers.

Please add $4.00 (P) for individual boxing.

Question 22: How is your pricing based for logo mats?

Pricing for Logo Mat products is based on individual design numbers. Different design numbers may not be combined for quantity discounts.

Question 23: When will I receive an invoice?

Invoices are sent once your order has shipped. Typically, invoices are sent electronically. We can also mail invoices. Depending on how you set up your account, an invoice will be emailed or mailed to you after your order has shipped. If you would like to change how your invoices are received or would like to update your contact information, please email the Accounting Department at This email address is being protected from spambots. You need JavaScript enabled to view it.

Question 24: How do you clean mats?

Cleaning mats is easy! You can find cleaning instructions for our products on each product page of our website. Most mats can be cleaned simply by vacuuming, steam cleaning, hosing off debris, or sweeping. Wet mats can be hung out to dry.

Question 25: What is a date code? Why do you need it?

For quality control purposes, all mats are date coded at time of manufacture. Date codes are located on the back of each mat. For replacements or credits, we typically ask for the date code located on the back of the mat so that we can ascertain the issue and get it resolved in an expedient manner. Effective March 1, 2000 new date codes were implemented. This was done to make it easier for customers to read the date code, make it easier to identify mats by size and to improve Quality Assurance. To read date codes of mats made after March 1, 2000 use the following example: For a 3’ x 10’, mat made in March 2000 the date code would read: MAR OO A1 BP Each part of the date code represents the following:

Should you require additional information or if Logo Ad Mats, LLC can be of further assistance, please call us at 888.608.8747 or email us at This email address is being protected from spambots. You need JavaScript enabled to view it. .